JPG, PNG or WebP: which image format should you use?
There's no single best image format — each one trades quality, file size and compatibility differently. Here's how to choose.
Image Converter
Convert images between JPG, PNG, WebP and AVIF — in batches, with quality control.
JPEG
- Good at: photographs, anything with smooth colour gradients. Small files, opens on literally everything.
- Bad at: sharp edges, text and line art (they get fuzzy halos), and transparency (it has none).
- Use it for: photos you email, upload to older systems, or need maximum compatibility for.
PNG
- Good at: screenshots, logos, icons, diagrams, anything with flat colour, crisp text or transparency. Lossless — it stores the image exactly.
- Bad at: photos. A photo saved as PNG can be 5–10× larger than the same photo as JPEG with no visible benefit.
- Use it for: graphics with transparency, or images you'll keep editing and re-saving.
WebP
- Good at: almost everything on the web. Smaller than JPEG for photos, smaller than PNG for graphics, and it supports transparency and lossless mode.
- Bad at: universal compatibility outside browsers — some older desktop apps and email clients still don't read it.
- Use it for: images on a website you control.
Quick decisions
- Photo for a website: WebP, or JPEG if you need the reach.
- Logo or screenshot with transparency: PNG, or WebP.
- Photo for email or an upload form: JPEG.
- Making a photo smaller: convert PNG → JPEG or WebP with Image Converter, then Compress Image.
Do it now
Open Image Converter to switch formats, one file or a batch.
Frequently asked questions
- Is WebP always the best choice?
- For the web, usually — it's smaller than JPEG and PNG at similar quality and supports transparency. The exceptions are when you need a file that opens everywhere with zero doubt (send a JPEG) or you're handing artwork to a print shop (send the original).
- Will converting JPG to PNG improve the quality?
- No. The detail lost when the JPEG was saved is already gone — wrapping it in PNG just makes a bigger file with the same quality. Convert to PNG only when you need transparency or lossless editing from here on.
- Does converting between formats lose quality?
- Converting to a lossless format (PNG) doesn't. Converting to a lossy one (JPEG, WebP) re-compresses and loses a little each time, so convert from the original rather than from an already-compressed copy.
Related guides
- How to compress images for the web without them looking bad
Why images make pages slow, how much quality you can drop before anyone notices, and a repeatable way to hit a size target.
- How to resize an image without losing quality
What 'without losing quality' really means when you resize, why enlarging is different from shrinking, and how to keep proportions intact.
- How to resize a photo and signature for online forms
Application portals want the photo and signature at exact pixel sizes and tiny file sizes. Here's how to hit both without an app.
Image Converter
Convert images between JPG, PNG, WebP and AVIF — in batches, with quality control.